It’s the end of an(other) era. The best selling 40 pound bag of Precise Foundation has finally been retired. With the new packaging introduced last month, Precise has discontinued the 40 pound size, and has transitioned to a new 30 pound bag. Our last 40 pound bag was sold this week. What does this mean for […]
A SuperZoo PostView
Another Superzoo has come and gone and some new goodies will be making their appearance over the next few months. SuperZoo, the annual Pet Industry Trade Show, moved from its traditional September schedule last year to the third week in July. If you’d like to hear a bit more about the show, read on. If […]
A Few Questions Answered at SuperZoo
There was a very short list of questions to get answered at the Trade Show this year. This was fortunate, since there was so much else to see a longer list may not have gotten the proper amount of attention. We had a question for Bravo, Champion, Chicken Soup and Glacier Peak Holistics. Here’s what […]
Honest Kitchen Removes Alfalfa
The Honest Kitchen has decided to remove Alfalfa from all of its formulas over the next few months. The company is taking this step as part of its verification process with the Non-GMO Project. The Honest Kitchen (THK) formulas which currently use Alfalfa include Force, Keen, Preference, Verve and Zeal. What’s wrong with Alfalfa? While the […]
The Dog Food Detective is Published
Just a mere 3 months behind schedule, The Dog Food Detective paperback is finally available. The book offers a light-hearted, common sense path through the confusion of choosing the best dry dog food for you and your dog. The Dog Food Detective guides pet parents through a simple system that easily adapts to changing needs. It shows how to […]
What’s on Your Wish List?
It’s getting to be that time of year again to endure triple digits temperatures, gaze upon glitzy accessories, pet pink poodles with mohawks and encounter other eyebrow raising surprises. Yes, it’s the annual pilgrimage back to Las Vegas for SuperZoo, one of the largest pet industry trade shows in the country. Looking for a particular product […]
A Pet Project
A new book, The Dog Food Detective, is expected to be available by the end of June. The book has been in the works for the past 3 years, and is currently in the final stages of layout prior to printing. The Dog Food Detective explains how a simple system can take the confusion out […]
Another Blow at Blue
Earlier this month we wrote about a pet food industry spat between Blue Buffalo and Hills. A similar disagreement has now escalated into a lawsuit filed by Purina against Blue Buffalo. Purina is making many of the same claims that Hills used. They maintain that Blue’s advertising has been deceptive and untrue, portraying Purina’s products as […]
Blue Buffalo Strikes Back
It’s not just pet parents that are affected by misleading marketing. A recent industry spat has Blue Buffalo adjusting some of their advertising claims in response to complaints made by Hills Pet Food, makers of Science Diet. The cause of the complaint? Seems that Hills didn’t take kindly to Blue Buffalo’s claim that “big name […]
A Pet Expo Surprise
Last weekend I had the pleasure of attending the first Seattle Pet Expo, held at Seattle Center. I was pleasantly surprised by the variety of booths and activities, even though Smiley Dog was not among the official participants. I spent most of my time helping out at the Carna4 booth, and had the opportunity to learn […]
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